Box Office Report - Weekend Box Office Report: October 12 - October 14, 2018



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Weekend Box Office Report
October 12 - October 14, 2018




By Daniel Garris

Weekend Actuals Update:

With actuals now in, Sony’s Venom came in a bit under its weekend estimate with a first place take of $35.006 million. Warner’s A Star is Born finished a bit ahead of its studio estimate with a second place gross of $28.445 million.

Meanwhile, Universal’s First Man came down a bit from its weekend estimate with a third place debut of $16.006 million, while Sony’s Goosebumps 2: Haunted Halloween was also down a bit from its studio estimate to open in fourth place with $15.802 million.

Other weekend actuals for the frame include: Smallfoot ($9.067 million), Night School ($7.751 million), Bad Times at the El Royale ($7.133 million), The House with a Clock in Its Walls ($3.844 million), The Hate U Give ($1.737 million from 248 locations), The Nun ($1.345 million), A Simple Favor ($1.330 million), Gosnell ($1.163 million from 673 locations), Crazy Rich Asians ($1.037 million), Colette ($999,713 from 593 locations), The Old Man & the Gun ($917,679 from 228 locations) and Free Solo ($890,760 from 129 locations).

Weekend Estimates Update:

Sony’s Venom took in an estimated $35.70 million this weekend to top the box office for a second consecutive frame. While Venom was down a sizable 55.5 percent this weekend, that represented a solid second weekend hold for a high-profile comic book adaptation, especially given that Venom lost IMAX shows to First Man this weekend. Venom also outpaced consensus expectations once again this weekend (the film had been widely expected to be very front-loaded), as the film continues to prove critic-proof at the box office. Given the film’s strong word of mouth among audiences, it appears that some potential moviegoers who initially avoided Venom last weekend decided to give the film a chance this weekend. Venom may have also received a bit of a boost this weekend from moviegoers who wanted to catch the film (or catch it again) before Universal’s highly anticipated Halloween enters the marketplace next weekend.

The ten-day total for Venom stands at a significantly stronger than expected $142.80 million. That places Venom 7.3 percent ahead of the recent $133.08 million ten-day launch of Ant-Man and the Wasp (which declined 61.6 percent in its second weekend to gross $29.10 million) and 6.6 percent behind the $152.92 million ten-day haul of last year’s Logan (which decreased a similar 56.9 percent in its second weekend to gross $38.11 million). Both comparisons point towards Venom eventually passing the $200 million domestic mark.

Venom continued to impress internationally this weekend with an estimated $69.7 million. To date, Venom has grossed $235.3 million internationally and $378.1 million globally. This weekend Venom debuted with $6.7 million in France (including previews). Grosses to date for Venom by market include $25.4 million in South Korea, $23.6 million in Russia, $18.0 million in the United Kingdom, $17.9 million in Mexico, $11.4 million in Brazil, $11.2 million in Australia, $9.6 million in Germany, $7.5 million in Italy and $7.4 million in Spain.

Warner’s A Star is Born also continued to impress this weekend with an estimated second place take of $28.00 million. A Star is Born held up very well in its second weekend, as the film was down just 34.7 percent. Terrific word of mouth, strong critical reviews, continued awards season buzz and repeat business (especially from fans of Lady Gaga) all contributed towards this weekend’s strong hold. A Star is Born is quickly approaching the $100 million domestic mark with a total gross of $94.16 million after ten days of wide release. The film is running an impressive 19.8 percent ahead of the $78.59 million ten-day start of fellow Warner Bros. release Ocean’s 8 earlier this year (which declined 54.4 percent in its second weekend to take in $18.97 million). Look for A Star is Born to continue to display strong holding power going forward.

A Star is Born built up momentum internationally this weekend with an estimated $20.2 million. That brings the film’s international total to $41.2 million and global haul to $135.4 million. Debuts for A Star is Born included $2.0 million in Italy, $1.4 million in Brazil, $1.3 million in Mexico, $1.2 million in South Korea and $1.1 million in Taiwan. Additional current totals for A Star is Born by market include $12.3 million in the United Kingdom (where the film grossed $3.8 million in its second weekend), $4.7 million in France, $3.7 million in Germany, $2.1 million in Spain, $1.5 million in Russia and $1.2 million in the Netherlands. A Star is Born opens in Australia this coming Thursday (October 18).

Universal and DreamWorks’ First Man debuted in third place with an estimated $16.50 million. The film’s start was underwhelming, especially given its awards season buzz, IMAX shows and launch into 3,640 locations (which gave First Man a modest per-location average of $4,533 for the frame). However, First Man did open towards the lower end of expectations, which had ranged from the mid-teens to the low-twenties heading into the weekend. Strong critical reviews and the re-teaming of Ryan Gosling with director Damien Chazelle ultimately didn’t help draw in moviegoers in a big way this weekend, while the continued success of both Venom and A Star is Born obviously didn’t help matters for First Man either. First Man opened 7.3 percent ahead of the $15.37 million debut of 2015’s Bridge of Spies, but whether or not First Man can duplicate the strong holding power of Bridge of Spies (and other previous awards season hopefuls released in October, such as 2013’s Captain Phillips, 2012’s Argo and 2010’s The Social Network) remains to be seen.

First Man began its box office voyage with $5.83 million on Friday (which included an estimated $1.1 million from Thursday night shows that began at 7PM), increased 9.7 percent on Saturday to take in $6.40 million and is estimated to decrease 33.2 percent on Sunday to gross $4.27 million. First Man received a B+ rating on CinemaScore. While that is a solid rating, it also suggests that the film isn’t going over as well with audiences as it has with critics. Going forward, the film’s relatively modest CinemaScore rating and modest opening weekend per-location average are two hurdles First Man will need to overcome if it is to hold up like a typical awards season hopeful released in October.

Internationally, First Man grossed an estimated $8.6 million from 22 markets. That places the film’s global launch at $25.1 million. International debuts for First Man by market this weekend included $3.1 million in the United Kingdom, $1.7 million in Australia and $1.0 million in Spain. In the coming week First Man will open in France on Wednesday (October 17) and in Brazil and South Korea on Thursday (October 18).

Sony’s Goosebumps 2: Haunted Halloween followed closely behind in fourth place with an estimated $16.23 million. The sequel opened in line with pre-release expectations, which had tended to range from $14 million to $20 million. Goosebumps 2: Haunted Halloween opened 31.3 percent below the $23.62 million start of 2015’s Goosebumps, but Goosebumps 2 wasn’t expected to duplicate the opening weekend success of its predecessor and also carried a significantly smaller price-tag. Potential for Goosebumps 2: Haunted Halloween among family audiences was likely limited somewhat by the film arriving in the marketplace so soon after Warner’s Smallfoot and Universal’s The House with a Clock in Its Walls.

Goosebumps 2: Haunted Halloween started out with $4.85 million on Friday (which included an estimated $750,000 from Thursday shows that began at 5PM), was up a healthy 39.2 percent on Saturday to gross $6.75 million and is estimated to fall 33.2 percent on Sunday to take in $4.27 million. Critical reviews for Goosebumps 2: Haunted Halloween have been mixed, but the film looks to be going over better with audiences after receiving a respectable B rating on CinemaScore. Goosebumps 2: Haunted Halloween will look to hold up well between now and Halloween, especially given the relative lack of new competition for family audiences the rest of October. Internationally, Goosebumps 2: Haunted Halloween grossed an estimated $3.7 million from 16 markets, including a $1.7 million debut in Mexico. The film’s current global total stands at $19.9 million. This week Goosebumps 2: Haunted Halloween will open in Italy on Thursday (October 18) and in the United Kingdom on Friday (October 19).

Warner’s Smallfoot rounded out the weekend’s top five with an estimated $9.30 million. Smallfoot was down 35.4 percent this weekend, as the film held up nicely, especially given the new competition it faced from Goosebumps 2 for family audiences. Smallfoot passed the $50 million domestic mark this weekend and has grossed a solid $57.61 million in 17 days. Internationally, Smallfoot grossed an estimated $14.5 million this weekend. That brings the film’s international total to $52.6 million and current global haul to $110.2 million. This weekend saw Smallfoot debut with $2.8 million in the United Kingdom and $1.6 million in Spain. Additional grosses to date for Smallfoot by market include $8.6 million in Australia, $7.7 million in Mexico and $4.0 million in Brazil. This week Smallfoot will open in France on Wednesday (October 17) and in China on Friday (October 19).

Universal’s Night School claimed sixth place with an estimated $8.04 million. Films starring Kevin Hart have a history of stabilizing in their third weekend after experiencing sharp second weekend declines, and that was certainly the case for Night School this weekend as the film was down a solid 35.8 percent. The 17-day total for Night School stands at $59.84 million. Internationally, Night School added $2.2 million this weekend. To date, Night School has grossed $15.4 million internationally and $75.2 million globally. International totals for Night School by market include $5.0 million in the United Kingdom and $3.6 million in Australia. Night School will open in Spain on Friday (October 19).

Meanwhile, Fox’s Bad Times at the El Royale was off to a lackluster seventh place start with an estimated $7.23 million. The film opened below its already modest expectations, which had tended to range from $8 million to $12 million. Solid critical reviews and a strong ensemble cast weren’t enough to draw in moviegoers this weekend and there is little doubt that potential for Bad Times at the El Royale was limited by all of the competition for adult audiences in the current marketplace. Bad Times at the El Royale is likely to fall off quickly going forward, especially given the film’s initial front-loading over the weekend, modest per-location average of $2,573 for the frame and B- rating on CinemaScore. Internationally, Bad Times at the El Royale grossed an estimated $4.0 million, which places the film’s global total at $11.2 million. Key debuts for the film by market included $913,000 in Russia, $884,000 in Australia and $620,000 in the United Kingdom.

The news was much better for fellow Fox release The Hate U Give, which grossed an estimated $1.77 million from 248 locations. That placed the critically acclaimed The Hate U Give in ninth among all films this weekend and gave the film an encouraging per-location average of $7,117 for the frame. The Hate U Give didn’t light the platform box office on fire last weekend (while playing in 36 locations), but the film built up significant momentum this weekend, as the film’s per-location average was down 50.0 percent, which is a very good per-location average hold for a platform expansion of this size. This weekend’s performance is a good sign for The Hate U Give as it expands into wide release this coming Friday.

In other platform news, Amazon Studios’ Beautiful Boy was off to a healthy start with an estimated $221,437 from 4 locations in New York and Los Angeles, for a per-location average of $55,359. Beautiful Boywill expand to additional cities on Friday.










Weekend Studio Estimates for October 12 - October 14, 2018.

Film (Distributor) Weekend
Gross
Theatre
Count
Per-Thea.
Average
%Change
Total
Gross
TG to OW
Ratio
Week
1 Venom
(Sony / Columbia)
$35,700,000 4,250 $8,400 -55.5% $142,802,000 1.779 2
2 A Star is Born
(Warner Bros.)
$28,000,000 3,708 $7,551 -34.7% $94,160,000 2.194 2
3 First Man
(Universal / DreamWorks)
$16,500,000 3,640 $4,533 NEW $16,500,000 1.000 1
4 Goosebumps 2: Haunted Halloween
(Sony / Columbia)
$16,225,000 3,521 $4,608 NEW $16,225,000 1.000 1
5 Smallfoot
(Warner Bros.)
$9,300,000 3,606 $2,579 -35.4% $57,608,000 2.500 3
6 Night School
(Universal)
$8,035,000 2,780 $2,890 -35.8% $59,844,000 2.195 3
7 Bad Times at the El Royale
(Fox)
$7,225,000 2,808 $2,573 NEW $7,225,000 1.000 1
8 The House with a Clock in Its Walls
(Universal / Amblin)
$3,975,000 2,791 $1,424 -45.8% $62,251,000 2.340 4
9 The Hate U Give
(Fox)
$1,765,000 248 $7,117 +244.7% $2,477,000 1.404 2
10 A Simple Favor
(Lionsgate)
$1,380,000 1,452 $950 -59.7% $52,038,000 3.250 5
11 The Nun
(Warner / New Line)
$1,375,000 1,174 $1,171 -49.1% $115,930,000 2.155 6
12 Gosnell
(GVN Releasing)
$1,236,000 673 $1,836 NEW $1,236,000 1.000 1
13 Crazy Rich Asians
(Warner Bros.)
$1,078,000 738 $1,461 -50.2% $171,367,000 6.464 9
14 Colette
(Bleecker Street)
$1,037,000 593 $1,749 +110.4% $2,588,000 2.495 4
15 The Old Man & the Gun
(Fox Searchlight)
$912,000 228 $4,000 +125.8% $1,697,000 1.861 3

Free Solo
(National Geographic)
$859,000 129 $6,659 +52.6% $2,144,000 2.495 3
Hell Fest
(Lionsgate / CBS Films)
$650,000 868 $749 -68.8% $10,461,000 2.039 3
The Sisters Brothers
(Annapurna Pictures)
$258,000 129 $2,003 +26.9% $1,071,000 4.145 4
Incredibles 2
(Disney)
$236,000 194 $1,216 -15.8% $607,499,000 3.325 18
Beautiful Boy
(Amazon Studios)
$221,000 4 $55,359 NEW $221,000 1.000 1
The Wife
(Sony Pictures Classics)
$216,000 201 $1,074 -43.7% $7,242,000 6.453 9
The Predator
(Fox)
$210,000 376 $559 -77.8% $50,700,000 2.058 5
Peppermint
(STXfilms)
$190,000 301 $631 -59.9% $35,168,000 2.620 6
Mission: Impossible - Fallout
(Paramount)
$160,000 221 $724 -50.2% $220,090,000 3.594 12
Disney's Christopher Robin
(Disney)
$148,000 465 $318 -66.0% $98,599,000 4.011 11
Jane and Emma
(Excel Entertainment)
$122,000 21 $5,810 NEW $122,000 1.000 1
Ant-Man and The Wasp
(Disney)
$90,000 132 $682 -32.9% $216,520,000 2.856 15
Unbroken: Path to Redemption
(Pure Flix)
$43,500 124 $351 -72.8% $6,141,000 2.743 5
The Happy Prince
(Sony Pictures Classics)
$40,267 8 $5,033 NEW $45,606 1.133 1
Bigger
(Freestyle)
$32,500 61 $533 NEW $32,500 1.000 1
Monsters and Men
(NEON)
$30,302 65 $466 -79.3% $445,000 3.048 3
The Oath
(Roadside)
$29,237 10 $2,924 NEW $29,237 1.000 1
Little Women
(Pinnacle Peak)
$25,000 47 $532 -85.5% $1,316,000 1.866 3
Matangi/Maya/M.I.A.
(Abramorama)
$22,974 9 $2,553 -28.1% $144,000 3.316 3
A-X-L
(Global Road)
$5,325 25 $213 -76.3% $6,500,000 2.323 8
Liyana
(Abramorama)
$5,030 1 $5,030 NEW $5,710 1.135 1
God Bless the Broken Road
(Freestyle)
$4,839 19 $255 -78.1% $2,833,000 1.814 6
Assassination Nation
(NEON)
$3,643 5 $729 -53.0% $1,998,000 1.903 4
Three Identical Strangers
(NEON)
$2,789 10 $279 -79.3% $12,308,000 8.350 16

Box office grosses can be reported to BoxOfficeReport via email at: daniel@boxofficereport.com







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