Box Office Report - Weekend Box Office Report: March 2 - March 4, 2018



Weekend Predictions

Weekend Report

Daily Report

International Report

YouTube Trailer Report

OW to YouTube Ratios

All-Time Domestic

Adjusted Domestic

All-Time Openings

Preview Grosses

Box Office Poll Archive

Wide Release Dates





Weekend Box Office Report
March 2 - March 4, 2018




By Daniel Garris

Weekend Actuals Update:

With actuals now in, Disney’s Black Panther came in just ahead of yesterday’s studio estimate with a third weekend gross of $66.307 M. That represented the third largest third weekend gross of all-time.

Meanwhile, Fox’s Red Sparrow came in just below its weekend estimate with a second place debut of $16.853 M, while MGM’s Death Wish opened nearly on par with yesterday’s estimate with a third place start of $13.010 M.

Other weekend actuals for the frame include: Game Night ($10.412 M), Peter Rabbit ($10.005 M), Annihilation ($5.608 M), Jumanji: Welcome to the Jungle ($4.438 M), Fifty Shades Freed ($3.401 M) and The Greatest Showman ($2.703 M).

Weekend Estimates Update:

Disney’s Black Panther continued to easily lead the box office this weekend with an estimated $65.71 M in its third frame. That represented the third largest third weekend gross of all-time, behind only 2015’s Star Wars: The Force Awakens ($90.24 M) and 2009’s Avatar ($68.49 M). The third weekend gross of Black Panther was 18.1 percent stronger than the $55.64 M third weekend gross of 2012’s Marvel’s The Avengers. On the heels of last weekend’s strong hold, Black Panther continued to hold up very well for a film of its size this weekend, as it was down 41.2 percent. Black Panther passed the $500 M domestic mark this weekend and has grossed a massive $501.11 M in 17 days. That already ranks the film in tenth place on the all-time unadjusted domestic list. In reaching the $500 M domestic milestone in 17 days, Black Panther is tied with Jurassic World as the third fastest film ever to reach the $500 M domestic mark, behind only Star Wars: The Force Awakens (10 days) and last year’s Star Wars: The Last Jedi (16 days). Black Panther is running an exceptional 9.5 percent ahead of the $457.67 M 17-day take of Marvel’s The Avengers.

Internationally, Black Panther took in an estimated $56.2 M this weekend. That brings the film’s international total to $396.6 M and current global haul to $897.7 M. This weekend Black Panther debuted with $2.4 M in Japan ($4.2 M with previews). International totals to date for Black Panther include $49.1 M in the U.K., $41.4 M in South Korea, $24.9 M in Brazil, $22.3 M in Australia, $22.0 M in Mexico, $21.4 M in France, $14.9 M in Germany, $12.9 M in Russia, $11.9 M in Taiwan and $11.3 M in Indonesia.

Fox’s Red Sparrow debuted in second place with an estimated $17.00 M. The thriller starring Jennifer Lawrence opened on the low end of expectations, which ranged from the high-teens to the low-twenties heading into the weekend. The opening weekend performance of Red Sparrow was on par with the $17.02 M Christmas weekend start of 2015’s Joy (which also starred Jennifer Lawrence and was also released by Fox). In addition to the competition from Black Panther, potential for Red Sparrow was likely limited a bit by the film’s lukewarm critical reviews. Red Sparrow looks to be going over better with audiences, as the film received a respectable B rating on CinemaScore. Red Sparrow grossed $6.03 M on Friday (which included an estimated $1.20 M from Thursday night shows that began at 7 PM), increased 11.6 percent on Saturday to take in $6.73 M and is estimated to decrease 36.8 percent on Sunday to gross $4.25 M.

Red Sparrow was a bit more impressive internationally this weekend with an estimated $26.57 M. That places the film’s global launch at $43.6 M. International starts for Red Sparrow this weekend included $2.60 M in Germany, $2.58 M in the U.K., $2.40 M in Taiwan, $2.17 M in Australia, $2.00 M in Spain, $1.64 M in Mexico, $1.51 M in Italy and $1.02 M in Indonesia.

MGM’s Death Wish followed in third place with an estimated $13.03 M start. The Bruce Willis led remake debuted a bit below pre-release expectations, which had tended to range from the mid-teens to the high-teens. The opening weekend take of Death Wish was essentially on par with the $13.11 M launch of last year’s The Foreigner. Like Red Sparrow, potential for Death Wish looks to have been limited by the mighty presence of Black Panther and somewhat by critical reviews, which were largely negative for Death Wish. However, there looks to be a sharp divide between critics and audiences on Death Wish, as the film received a solid B+ rating on CinemaScore and currently has a healthy 85 percent audience score on Rotten Tomatoes. Death Wish began with $4.28 M on Friday (which included an estimated $650 K from Thursday night shows at 7 PM), increased a promising 22.6 percent on Saturday to take in $5.24 M and is estimated to slow 33.0 percent on Sunday to gross $3.51 M. Death Wish will hope to transfer its good early word of mouth into strong holding power going forward.

Warner and New Line’s Game Night held up well in its second weekend with an estimated fourth place take of $10.71 M. Game Night was down just 37.0 percent from last weekend’s solid debut, as strong critical reviews and good word of mouth look to be having a positive effect for the film. Game Night is performing in line with expectations with a ten-day gross of $33.54 M. That places Game Night 5.9 percent ahead of the $31.66 M ten-day start of 2016’s Office Christmas Party (which fell a significantly sharper 49.2 percent in its second weekend to gross $8.59 M).

Game Night grossed an estimated $8.4 M internationally this weekend. The film has grossed $16.0 M to date internationally and $49.5 M globally. This weekend saw Game Night debut with $1.5 M in the U.K. (including previews) and $1.2 M in Germany (also including previews). Other early international totals for Game Night include $3.0 M in Australia and $2.1 M in Russia.

Sony’s Peter Rabbit rounded out the weekend’s top five with an estimated $10.00 M. Peter Rabbit held up very well this weekend, as the film was down just 21.6 percent. With a stronger than expected 24-day gross of $84.06 M and the film likely to continue to hold up well going forward, Peter Rabbit will have no problem passing the $100 M domestic mark. Internationally, Peter Rabbit grossed an estimated $14.3 M this weekend, thanks in large part to the film’s $12.7 M launch in China. The early international total for Peter Rabbit stands at $17.8 M, which places the film’s current global total at $101.9 M. Peter Rabbit will open throughout much of the international market during the second half of March.

In its second weekend of release, Paramount’s Annihilation placed in sixth with an estimated $5.65 M. Annihilation was down a sizable, but understandable 49.0 percent (with the film’s mixed word of mouth and built-in front-loading both in mind). Annihilation continues to perform in line with its modest expectations with a ten-day haul of $20.64 M. The film is now just $4.80 M away from reaching the $25.44 M total gross of director Alex Garland’s Ex Machina back in 2015.









Weekend Studio Estimates for March 2 - March 4, 2018.

Film (Distributor) Weekend
Gross
Theatre
Count
Per-Thea.
Average
%Change
Total
Gross
TG to OW
Ratio
Week
1 Black Panther
(Disney)
$65,705,000 4,084 $16,088 -41.2% $501,105,000 2.481 3
2 Red Sparrow
(Fox)
$17,000,000 3,056 $5,563 NEW $17,000,000 1.000 1
3 Death Wish
(MGM)
$13,025,000 2,847 $4,575 NEW $13,025,000 1.000 1
4 Game Night
(Warner / New Line)
$10,710,000 3,502 $3,058 -37.0% $33,538,000 1.972 2
5 Peter Rabbit
(Sony / Columbia)
$10,000,000 3,607 $2,772 -21.6% $84,060,000 3.361 4
6 Annihilation
(Paramount)
$5,650,000 2,112 $2,675 -49.0% $20,637,000 1.864 2
7 Jumanji: Welcome to the Jungle
(Sony / Columbia)
$4,500,000 2,313 $1,946 -20.4% $393,201,000 10.871 11
8 Fifty Shades Freed
(Universal)
$3,310,000 2,614 $1,266 -53.7% $95,599,000 2.479 4
9 The Greatest Showman
(Fox)
$2,675,000 1,407 $1,901 -21.6% $164,616,000 18.694 11
10 Every Day
(Orion Pictures)
$1,560,000 1,669 $935 -48.3% $5,261,000 1.744 2
11 The 15:17 to Paris
(Warner Bros.)
$1,455,000 1,803 $807 -59.3% $35,003,000 2.788 4
12 The Shape of Water
(Fox Searchlight)
$1,400,000 832 $1,683 +18.6% $57,394,000 19.128 14
13 Three Billboards Outside
Ebbing, Missouri
(Fox Searchlight)
$1,230,000 770 $1,597 -2.0% $52,000,000 11.810 17
14 Call Me By Your Name
(Sony Pictures Classics)
$920,000 914 $1,006 +75.8% $17,046,000 11.855 15
15 The Post
(Fox / DreamWorks)
$915,000 671 $1,364 -26.3% $80,370,000 4.151 11

Phantom Thread
(Focus)
$590,000 715 $825 -40.6% $20,124,000 6.198 10
Darkest Hour
(Focus)
$570,000 913 $624 -23.6% $55,424,000 14.241 15
I, Tonya
(NEON / 30West)
$561,000 511 $1,098 -3.7% $28,950,000 8.609 13
Lady Bird
(A24)
$532,000 710 $750 -20.5% $48,285,000 11.900 18
Winchester
(Lionsgate / CBS Films)
$525,000 576 $911 -43.5% $24,554,000 2.638 5
Early Man
(Lionsgate)
$485,000 897 $541 -72.7% $7,737,000 2.425 3
Maze Runner: The Death Cure
(Fox)
$450,000 543 $829 -53.3% $57,074,000 2.362 6
Coco
(Disney)
$335,000 235 $1,426 -28.6% $208,488,000 4.104 15
Operation Red Sea
(Well Go USA)
$325,000 55 $5,909 -25.5% $969,000 2.223 2
Samson
(Pure Flix)
$304,000 434 $700 -68.7% $4,436,000 2.282 3
Star Wars: The Last Jedi
(Disney)
$254,000 221 $1,149 -28.0% $619,118,000 2.814 12
Den of Thieves
(STXfilms)
$210,000 269 $781 -47.0% $44,680,000 2.938 7
Hostiles
(Entertainment Studios
Motion Pictures)
$166,000 251 $661 -52.6% $29,472,000 2.915 11
A Fantastic Woman
(Sony Pictures Classics)
$150,000 89 $1,688 -5.1% $807,000 5.098 5
The Party
(Roadside)
$141,000 92 $1,532 +40.3% $330,000 2.345 3
Thor: Ragnarok
(Disney)
$124,000 110 $1,127 -9.7% $314,971,000 2.566 18
La Boda de Valentina
(Lionsgate / Pantelion)
$95,000 95 $1,000 -58.4% $2,676,000 2.333 4
Forever My Girl
(Roadside)
$90,601 145 $625 -44.3% $16,174,000 3.810 7
Wonder
(Lionsgate)
$90,000 150 $600 -46.5% $132,090,000 4.795 16
Molly's Game
(STXfilms)
$80,000 91 $879 -36.2% $28,745,000 4.192 10
The Commuter
(Lionsgate)
$75,000 112 $670 -33.8% $36,241,000 2.645 8
Pitch Perfect 3
(Universal)
$70,000 113 $619 -22.4% $104,880,000 5.263 11
Loveless
(Sony Pictures Classics)
$60,583 25 $2,423 +0.5% $221,000 3.643 3
The Insult
(Cohen Media Group)
$55,592 47 $1,183 -27.1% $859,000 7.766 8
Nostalgia
(Bleecker Street)
$40,626 140 $290 +143.3% $84,861 2.089 3
Foxtrot
(Sony Pictures Classics)
$36,786 4 $9,197 NEW $36,786 1.000 1
Monster Hunt 2
(Lionsgate)
$32,000 20 $1,600 -67.9% $681,000 1.993 3
Film Stars Don't Die in Liverpool
(Sony Pictures Classics)
$30,025 53 $567 -60.0% $773,000 6.670 10

Box office grosses can be reported to BoxOfficeReport via email at: daniel@boxofficereport.com







Follow BoxOfficeReport on Twitter


Find BoxOfficeReport on Facebook