Box Office Report - Weekend Box Office Report: February 23 - February 25, 2018



Weekend Predictions

Weekend Report

Daily Report

International Report

YouTube Trailer Report

OW to YouTube Ratios

All-Time Domestic

Adjusted Domestic

All-Time Openings

Preview Grosses

Box Office Poll Archive

Wide Release Dates





Weekend Box Office Report
February 23 - February 25, 2018




By Daniel Garris

Weekend Actuals Update:

With actuals now in, Disney’s Black Panther significantly exceeded yesterday’s studio estimate with a second weekend gross of $111.659 M. That represented the second largest second weekend gross of all-time and brings the ten-day total for Black Panther to a massive $403.613 M. Daily splits for Black Panther this weekend were $28.790 M on Friday, $47.553 M on Saturday and $35.315 M for Sunday. Black Panther was down 44.7 percent from last weekend’s three-day frame, which is a very strong second weekend percentage hold for a film of this size.

Warner and New Line's Game Night also came in higher than its studio estimate, with a second place debut of $17.005 M.

Other weekend actuals for the frame include: Peter Rabbit ($12.760 M), Annihilation ($11.072 M), Fifty Shades Freed ($7.147 M), Jumanji: Welcome to the Jungle ($5.650 M), The 15:17 to Paris ($3.573 M), The Greatest Showman ($3.412 M), Every Day ($3.016 M) and Early Man ($1.774 M).

Weekend Estimates Update:

Disney’s Black Panther continued its historic performance this weekend with a massive estimated second weekend gross of $108.05 M. That represented the second largest second weekend gross of all-time, behind only 2015’s Star Wars: The Force Awakens ($149.20 M) and just ahead of 2015’s Jurassic World ($106.59 M). Black Panther is just the fourth film ever to have a second weekend domestic gross over the $100 M mark. Black Panther held up extremely well for a film of its size in its second weekend, as it declined 46.5 percent for last weekend’s debut. This weekend's hold is another strong sign for the film going forward.

Black Panther is projected to hit the $400 M domestic mark on Sunday; the film’s tenth day of release. That ties Black Panther with Jurassic World as the second fastest film to reach the $400 M domestic milestone. With a ten-day total of $400.00 M, Black Panther is running 7.2 percent ahead of the $373.07 M ten-day launch of 2012’s Marvel’s The Avengers (which fell 50.3 percent in its second weekend to take in $103.05 M). Black Panther is already the 29th highest grossing film of all-time domestically. While it’s still relatively early, if Black Panther can experience similar holding power to Marvel's The Avengers from this point forward, Black Panther would be on course for a final domestic gross exceeding the $650 M mark, which would make it the highest grossing film ever domestically within the Marvel Cinematic Universe.

Black Panther continued to impress internationally as well this weekend, with an estimated $83.8 M. That brings the film’s international total to $304.0 M and early global haul to $704.0 M. This weekend saw Black Panther debut with $1.6 M in Russia ($2.6 M when including previews). International totals to date for Black Panther include $41.2 M in the U.K., $36.0 M in South Korea, $18.6 M in Brazil, $17.5 M in Mexico, $17.4 M in Australia, $15.0 M in France, $11.0 M in Germany, $10.6 M in Taiwan and $9.7 M in Indonesia. Black Panther opens in Japan next weekend and in China on March 9th.

Warner and New Line’s Game Night debuted in second place with an estimated $16.60 M. That was right in line with pre-release expectations, which had tended to range from $13 M to $19 M for Game Night. The opening weekend performance of Game Night was very similar to the $16.89 M debut of 2016’s Office Christmas Party, which like Game Night, also featured Jason Bateman. Game Night looks to have been aided a bit this weekend by its strong critical reviews. The film also looks to be going over fairly well with initial audiences, as it received a solid B+ rating on CinemaScore. Game Night will hope to transfer its strong reviews and healthy initial word of mouth into strong holding power going forward.

Internationally, Game Night started out with an estimated $5.2 M from select international markets. Key international debuts this weekend included $1.5 M in Australia and $1.3 M in Russia. Game Night will open in a number of additional markets next weekend, including the U.K. and Germany.

Sony’s Peter Rabbit held up very nicely this weekend with an estimated third place take of $12.55 M. Peter Rabbit declined just 28.3 percent from last weekend. The film continues to exceed expectations with a 17-day total of $71.29 M. That places Peter Rabbit 41.7 percent ahead of the $50.303 M 17-day haul of 2015’s Paddington. At this point, Peter Rabbit looks to be in very good shape to eventually pass the $100 M domestic mark, especially when taking into account the film’s healthy word of mouth and that upcoming competition aimed directly at family audiences during March looks relatively soft by typical March standards.

Paramount’s Annihilation debuted in fourth place this weekend with an estimated $11.00 M. Like Game Night, Annihilation also debuted right in line with expectations, which ranged from $9 M to $12 M heading into the weekend. In general, Annihilation had a respectable performance this weekend, especially when taking into account that the film isn’t the most mainstream friendly wide release and that the film was playing in a relatively modest 2,012 locations this weekend. With a very solid per-location average of $5,467 for the frame, Annihilation actually had a higher per-location average than Game Night did this weekend ($4,759). Also like Game Night, Annihilation was well received by critics, though Annihilation doesn’t look to be going over as well with audiences as Game Night has, as it received a lackluster C rating on CinemaScore. Even with likely significant front-loading, after this weekend’s performance, Annihilation will have a chance of passing the $25.44 M total gross of director Alex Garland’s Ex Machina back in 2015.

Universal’s Fifty Shades Freed rounded out the weekend’s top five with an estimated $6.92 M. Fifty Shades Freed was down a sharp 60.0 percent from last weekend. The 17-day take for Fifty Shades Freed stands at $89.56 M, which is towards the higher end of expectations. Fifty Shades Freed is running a very reasonable 13.7 percent behind the $103.73 M 17-day gross of last year’s Fifty Shades Darker. At its current pace, it looks like it will be a very close call as to whether or not Fifty Shades Freed will reach the $100 M domestic mark by the end of its run.

Fifty Shades Freed continues to perform far stronger internationally, as the film took in an estimated $22.3 M internationally this weekend. To date, Fifty Shades Freed has grossed an impressive $230.8 M internationally and $320.4 M globally. Current international totals for Fifty Shades Freed include $26.9 M in Germany, $23.0 M in the U.K., $19.0 M in France, $17.0 M in Italy, $16.1 M in Brazil and $12.4 M in Spain.

Sony’s Jumanji: Welcome to the Jungle claimed sixth with an estimated $5.65 M. Jumanji: Welcome to the Jungle continued to hold up very nicely this weekend, as the film was down just 28.8 percent. Jumanji: Welcome to the Jungle has grossed an exceptional $387.28 M in 68 days, which leaves the film only $12.72 M away from reaching the $400 M domestic mark.

In other box office news, Orion Pictures’ Every Day debuted in ninth place with an estimated $3.10 M from 1,661 locations. Every Day, which represents Orion Pictures’ first wide release upon its recent return to distribution, performed in line with its modest expectations and was off to a respectable start given that the film’s production budget was under $5 M. While critical reviews for Every Day have been mixed, the film looks to be going over better with audiences, as Every Day received a solid B+ rating on CinemaScore.









Weekend Studio Estimates for February 23 - February 25, 2018.

Film (Distributor) Weekend
Gross
Theatre
Count
Per-Thea.
Average
%Change
Total
Gross
TG to OW
Ratio
Week
1 Black Panther
(Disney)
$108,046,000 4,020 $26,877 -46.5% $400,000,000 1.980 2
2 Game Night
(Warner / New Line)
$16,600,000 3,488 $4,759 NEW $16,600,000 1.000 1
3 Peter Rabbit
(Sony / Columbia)
$12,545,000 3,707 $3,384 -28.3% $71,291,000 2.850 3
4 Annihilation
(Paramount)
$11,000,000 2,012 $5,467 NEW $11,000,000 1.000 1
5 Fifty Shades Freed
(Universal)
$6,915,000 3,265 $2,118 -60.0% $89,561,000 2.323 3
6 Jumanji: Welcome to the Jungle
(Sony / Columbia)
$5,650,000 2,519 $2,243 -28.8% $387,284,000 10.708 10
7 The 15:17 to Paris
(Warner Bros.)
$3,600,000 2,752 $1,308 -52.5% $32,258,000 2.569 3
8 The Greatest Showman
(Fox)
$3,400,000 1,601 $2,124 -32.5% $160,767,000 18.257 10
9 Every Day
(Orion Pictures)
$3,104,000 1,661 $1,869 NEW $3,104,000 1.000 1
10 Early Man
(Lionsgate)
$1,700,000 2,494 $682 -46.7% $6,779,000 2.125 2
11 Three Billboards Outside
Ebbing, Missouri
(Fox Searchlight)
$1,225,000 691 $1,773 -19.1% $50,130,000 11.385 16
12 The Post
(Fox / DreamWorks)
$1,200,000 795 $1,509 -39.7% $78,848,000 4.072 10
13 The Shape of Water
(Fox Searchlight)
$1,115,000 721 $1,546 -32.9% $55,301,000 18.431 13
14 Winchester
(Lionsgate / CBS Films)
$975,000 852 $1,144 -55.8% $23,781,000 2.555 4
15 Maze Runner: The Death Cure
(Fox)
$950,000 952 $998 -63.5% $56,317,000 2.330 5
15 Samson
(Pure Flix)
$950,000 1,140 $833 -51.1% $3,722,000 1.915 2

Darkest Hour
(Focus)
$775,000 795 $975 -16.4% $54,495,000 14.002 14
Lady Bird
(A24)
$645,000 601 $1,074 +3.5% $47,277,000 11.652 17
Phantom Thread
(Focus)
$595,000 651 $914 -17.2% $18,747,000 5.774 9
I, Tonya
(NEON / 30West)
$581,000 423 $1,373 -36.0% $28,094,000 8.355 12
Call Me By Your Name
(Sony Pictures Classics)
$552,000 675 $818 +8.7% $15,793,000 10.983 14
Operation Red Sea
(Well Go USA)
$510,000 45 $11,333 NEW $510,000 1.000 1
Coco
(Disney)
$493,000 266 $1,853 -28.5% $208,056,000 4.095 14
Detective Chinatown 2
(Warner Bros.)
$390,000 111 $3,514 -44.6% $1,546,000 2.195 2
Hostiles
(Entertainment Studios
Motion Pictures)
$376,000 418 $900 -55.1% $29,159,000 2.884 10
Den of Thieves
(STXfilms)
$370,000 357 $1,036 -60.4% $44,281,000 2.912 6
Star Wars: The Last Jedi
(Disney)
$335,000 292 $1,147 -45.8% $618,711,000 2.812 11
La Boda de Valentina
(Lionsgate / Pantelion)
$230,000 141 $1,631 -56.8% $2,510,000 2.188 3
Forever My Girl
(Roadside)
$173,000 218 $792 -59.2% $16,034,000 3.777 6
Wonder
(Lionsgate)
$165,000 158 $1,044 -17.7% $131,944,000 4.790 15
A Fantastic Woman
(Sony Pictures Classics)
$162,000 78 $2,081 +72.2% $589,000 3.631 4
Thor: Ragnarok
(Disney)
$141,000 131 $1,076 -27.9% $314,816,000 2.565 17
Pad Man
(Sony / Columbia)
$115,000 95 $1,211 -67.0% $1,614,000 2.180 3
The Commuter
(Lionsgate)
$113,000 138 $819 -1.6% $36,115,000 2.636 7
The Party
(Roadside)
$101,000 30 $3,357 +169.3% $154,000 1.531 2
Monster Hunt 2
(Lionsgate)
$98,000 55 $1,782 -71.3% $610,000 1.783 2
Pitch Perfect 3
(Universal)
$85,000 135 $630 -39.0% $104,777,000 5.258 10
Film Stars Don't Die in Liverpool
(Sony Pictures Classics)
$76,611 102 $751 -33.9% $702,000 6.065 9
The Insult
(Cohen Media Group)
$76,160 50 $1,523 -9.7% $762,000 6.891 7
Insidious: The Last Key
(Universal)
$75,000 110 $682 -49.9% $67,327,000 2.276 8
Loveless
(Sony Pictures Classics)
$65,457 12 $5,455 +116.6% $132,000 2.016 2
Nostalgia
(Bleecker Street)
$15,510 16 $969 -2.8% $35,248 2.209 2
November
(Oscilloscope)
$4,300 1 $4,300 NEW $4,300 1.000 1
The Boy Downstairs
(FilmRise)
$2,200 1 $2,200 -63.3% $11,628 1.940 2

Box office grosses can be reported to BoxOfficeReport via email at: daniel@boxofficereport.com







Follow BoxOfficeReport on Twitter


Find BoxOfficeReport on Facebook