Box Office Report - Weekend Box Office Report: November 17 - November 19, 2017

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Weekend Box Office Report
November 17 - November 19, 2017

By Daniel Garris

Weekend Actuals Update:

With actuals now in, Warner’s Justice League came in just over $2 M lower than Sunday’s studio estimate with a debut of $93.842 M.

Lionsgate’s Wonder finished just ahead of yesterday’s estimate with an impressive second place start of $27.548 M.

Other weekend actuals for the frame include: Thor: Ragnarok ($21.670 M), Daddy’s Home 2 ($14.436 M), Murder on the Orient Express ($13.808 M), The Star ($9.813 M), A Bad Moms Christmas ($7.000 M), Lady Bird ($2.516 M), Three Billboards Outside Ebbing, Missouri ($1.102 M) and Jigsaw ($1.082 M).

Weekend Estimates Update:

Warner’s Justice League debuted in first place this weekend with an estimated $96.0 M. However, Justice League opened below already scaled back expectations, which had tended to range from $105 M to $125 M heading into the weekend. Furthermore, the film’s debut was especially underwhelming given the long wait for a full Justice League event film and given the film’s very expensive price-tag (a rumored production budget in the area of $300 M). At the end of the day, Justice League was hampered by feeling more like a sequel to last year’s Batman v Superman: Dawn of Justice than like an event film standing on its own. And while the early overall reaction to Justice League has been better than the reaction to Batman v Superman, the nonetheless mixed reaction to Justice League clearly didn’t do the film any favors this weekend.

In comparison to other DC Extended Universe films, Justice League debuted 28.2 percent below the $133.68 M start of last year’s Suicide Squad and 7.0 percent below the $103.25 M debut of Wonder Woman earlier this year. Going forward, it is extremely likely that holding power for Justice League will be more along the lines of that for Suicide Squad than that of Wonder Woman. In hindsight, Justice League being the fourth DCEU film in less than two years may have limited demand for Justice League as well. Justice League did deliver the tenth largest debut ever for the month of November and the eleventh largest opening weekend ever for Warner Bros.

Justice League started out with an estimated $38.8 M on Friday (which included an estimated $13.0 M from Thursday night shows that began at 6 PM), declined a very reasonable 14.8 percent on Saturday to take in $33.05 M and is estimated to decrease 26.9 percent on Sunday to gross $24.15 M. As mentioned, critical reviews and online reaction to Justice League have been mixed. The film has a current rating of 6.334 on our LoveHate Rate aggregate measurement of critical and online user ratings. Justice League does look to be going over better with audiences, as it received a solid B+ rating on CinemaScore (which was just above the B rating received by Batman v Superman, but below the A rating for Wonder Woman). Over the next few weeks, Justice League could receive a boost from the lack of new direct competition the film will face until Star Wars: The Last Jedi arrives on December 15.

The news was more encouraging for Justice League internationally, as the film grossed an estimated $185.5 M from 65 international markets. That places the film’s global launch at $281.5 M. International debuts for Justice League included $51.7 M in China, $14.2 M in Brazil, $9.8 M in the U.K., $9.6 M in Mexico, $8.8 M in Korea, $6.5 M in Russia, $6.3 M in Australia and $6.0 M in France.

The weekend’s other big box office story was the estimated $27.05 M second place break-out start of Lionsgate’s Wonder. The well-received Stephen Chbosky directed film starring Julia Roberts, Owen Wilson and Jacob Tremblay flew past pre-release expectations, which had tended to range from $10 M to $17 M. Wonder received an added boost this weekend from strong sales with school groups on Friday. The film was also helped out by its #ChooseKind campaign, by the built-in audience from the 2012 Wonder novel and by good critical reviews (the film has a current LoveHate Rate of 8.193).

The opening weekend performance of Wonder was 20.7 percent below the $34.12 M pre-Thanksgiving debut of 2009’s The Blind Side. While it is obviously too early to determine if Wonder can duplicate the type of long-term holding power displayed by The Blind Side, Wonder has a very similar feel to The Blind Side at this point. Wonder also represented the largest debut for Roberts since the $56.26 M start of Valentine’s Day back in 2010.

Wonder grossed $9.66 M on Friday (which included an estimated $740 K from Thursday night shows that began at 7 PM), increased a promising 6.2 percent on Saturday to take in $10.25 M and is estimated to decrease 30.3 percent on Sunday to gross $7.15 M. In addition to going over well with critics, Wonder looks to be going over even stronger with audiences as the film received a rare A+ rating on CinemaScore. With very strong word of mouth and the rest of the holiday movie-going season still to come, Wonder should hold up especially well throughout its run.

Disney’s Thor: Ragnarok was down two spots to land in third this weekend with an estimated $21.79 M. Thor: Ragnarok was down a very sharp 61.8 percent from last weekend, which was very understandable given the new direct competition the film faced from Justice League. In the bigger picture, Thor: Ragnarok continues to impress in a big way with a mighty 17-day take of $247.38 M. That places Thor: Ragnarok a very impressive 47.3 percent ahead of the $167.92 M 17-day haul of 2013’s Thor: The Dark World (which declined a similar 61.2 percent in its third weekend to gross $14.20 M). Thor: Ragnarok has now moved into seventh place domestically among 2017 releases to date. With the launch of Justice League now behind us, chances are strong that Thor: Ragnarok will stabilize nicely over the upcoming Thanksgiving holiday weekend.

Internationally, Thor: Ragnarok grossed an estimated $24.1 M this weekend from 56 markets. That brings the film’s international total to $490.7 M and current global haul to $738.1 M. Key international total grosses for Thor: Ragnarok include $107.5 M in China, $37.2 M in the U.K., $33.2 M in Korea, $27.4 M in Brazil, $22.6 M in Australia, $21.2 M in Russia, $19.0 M in Mexico and $19.0 M in France.

Both Paramount’s Daddy’s Home 2 and Fox’s Murder on the Orient Express continued to have a box office presence this weekend with respective estimated fourth and fifth place second weekend takes of $14.80 M and $13.80 M. Daddy’s Home 2 declined 50.1 percent from last weekend, while Murder on the Orient Express was down a slightly sharper 51.9 percent. While Daddy’s Home 2 has been slightly outpacing Murder on the Orient Express over the weekends, Murder on the Orient Express has the slightly higher ten-day gross of the two thanks to having had the stronger midweek performance. Respective ten-day grosses stand at $51.73 M for Murder on the Orient Express and at $50.58 M for Daddy’s Home 2, as both films continue to exceed expectations.

Sony’s The Star debuted in sixth place this weekend with an estimated $10.0 M. The modestly budgeted animated film from AFFIRM Films and Sony Pictures Animation opened on the high end of the film’s modest expectations, which had tended to range from $7 M to $10 M and was off to a very solid start with the film’s reported $20 M production budget in mind. The Star may have received a bit of a boost this weekend from audiences who wanted to catch the film before Disney’s anticipated Coco enters the marketplace this Wednesday. The Star debuted 27.4 percent ahead of the $7.85 M start of 2006’s The Nativity Story and like The Nativity Story is likely to display strong holding power throughout the march towards Christmas. Critical reviews for The Star have been respectable. The film has a current LoveHate Rate of 5.935. With a healthy A rating on CinemaScore, The Star looks to be going over stronger with audiences, which should also help the film’s holding power going forward.

STXfilm’s A Bad Moms Christmas claimed seventh place with an estimated $6.89 M. A Bad Moms Christmas continues to display strong holding power, as the film was down 39.9 percent from last weekend. A Bad Moms Christmas passed the $50 M domestic mark this weekend and has grossed $50.91 M through 19 days of release. That already gives A Bad Moms Christmas a total gross to opening weekend ratio of 3.04 to 1. A Bad Moms Christmas is running 31.9 percent behind the $74.73 M 19-day take of last year’s Bad Moms.

On the platform front, A24’s Lady Bird took in an estimated $2.53 M from 238 locations to place in eighth, while Fox Searchlight’s Three Billboards Outside Ebbing, Missouri followed in ninth with an estimated $1.12 M from just 53 locations. Respective per-location averages were $10,630 for Lady Bird and $21,038 for Three Billboards. To date, Lady Bird has grossed $4.70 M in 17 days and Three Billboards has grossed $1.55 M in ten days. The critically acclaimed Lady Bird and Three Billboards currently have the two highest LoveHate Rates of 2017 to date, with respective scores of 9.429 and 9.208. Given their terrific receptions, both films should hold up well as they continue to expand into more locations.

Weekend Studio Estimates for November 17 - November 19, 2017.

Film (Distributor) Weekend
TG to OW
1 Justice League
(Warner Bros.)
$96,000,000 4,051 $23,698 NEW $96,000,000 1.000 1
2 Wonder
$27,050,000 3,096 $8,737 NEW $27,050,000 1.000 1
3 Thor: Ragnarok
$21,786,000 4,060 $5,366 -61.8% $247,382,000 2.015 3
4 Daddy's Home 2
$14,800,000 3,575 $4,140 -50.1% $50,576,000 1.706 2
5 Murder on the Orient Express
$13,800,000 3,354 $4,114 -51.9% $51,728,000 1.804 2
6 The Star
(Sony / AFFIRM)
$10,000,000 2,837 $3,525 NEW $10,000,000 1.000 1
7 A Bad Moms Christmas
$6,890,000 2,948 $2,337 -39.9% $50,912,000 3.038 3
8 Lady Bird
$2,530,000 238 $10,630 +110.9% $4,702,000 1.859 3
9 Three Billboards Outside
Ebbing, Missouri
(Fox Searchlight)
$1,115,000 53 $21,038 +246.1% $1,549,000 1.389 2
10 Jigsaw
$1,070,000 1,201 $891 -68.8% $36,450,000 2.190 4

Tyler Perry's Boo 2!
A Madea Halloween
$485,000 718 $675 -75.8% $46,663,000 2.198 5
Loving Vincent
(Good Deed)
$393,000 212 $1,855 -23.2% $4,631,000 7.702 9
Let There Be Light
(Atlas Distribution)
$366,000 554 $660 -67.2% $6,742,000 3.898 4
The Florida Project
$326,000 217 $1,504 -39.6% $4,333,000 6.838 7
Happy Death Day
$220,000 427 $515 -82.6% $55,393,000 2.127 6
Victoria & Abdul
$219,000 257 $852 -67.7% $21,669,000 5.194 9
The Killing of a Sacred Deer
$190,000 190 $1,002 -58.7% $1,958,000 4.249 5
Kingsman: The Golden Circle
$175,000 271 $646 -58.2% $99,730,000 2.556 9
My Friend Dahmer
$165,000 75 $2,200 -12.2% $486,000 2.583 3
The Foreigner
$160,000 250 $640 -79.5% $33,929,000 2.587 6
American Made
$155,000 222 $698 -65.5% $51,072,000 3.044 8
(Open Road)
$137,000 275 $497 -66.9% $8,759,000 2.919 6
My Little Pony: The Movie
$129,000 299 $431 -74.6% $21,733,000 2.446 7
Despicable Me 3
$122,000 172 $709 -41.4% $264,192,000 3.647 21
(National Geographic / Abramorama)
$119,000 84 $1,419 -48.1% $1,017,000 4.445 5
Last Flag Flying
(Roadside / Amazon)
$115,000 59 $1,949 -33.7% $405,000 2.331 3
The Mountain Between Us
$110,000 237 $464 -62.0% $29,666,000 2.812 7
Thank You for Your Service
(Universal / DWorks)
$95,000 268 $354 -88.9% $9,437,000 2.472 4
Roman J. Israel, Esq.
(Sony / Columbia)
$65,000 4 $16,250 NEW $65,000 1.000 1
(Sony Pictures Classics)
$62,329 61 $1,022 +17.7% $253,000 4.062 4
(Roadside / Amazon)
$57,265 114 $502 -76.8% $978,000 3.960 5
(Weinstein Company)
$44,107 100 $441 -46.5% $21,796,000 4.608 13
The Breadwinner
$19,530 3 $6,510 NEW $19,530 1.000 1
Wind River
(Weinstein Company)
$13,378 40 $334 -58.0% $33,783,000 7.343 16
(Bleecker Street)
$4,768 19 $251 -74.1% $480,000 2.946 6
Song of Granite
$3,500 1 $3,500 NEW $4,634 1.324 1
Intent to Destroy
$352 1 $352 -96.0% $13,194 1.517 2
Friend Request
(Entertainment Studios
Motion Pictures)
$288 2 $144 -44.1% $3,759,000 1.877 9

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