Box Office Report - Weekend Box Office Predictions: January 7 - January 9, 2022



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Weekend Box Office Predictions
January 7 - January 9, 2022




Published on January 6, 2022 at 5:30PM Pacific
By Daniel Garris
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Sony's Spider-Man: No Way Home is set to rule the domestic box office for a fourth consecutive frame this weekend. The blockbuster superhero sequel is coming off of a strong third weekend performance, which saw the film decline a solid 34 percent to gross $56.02 million (which represented the sixth largest third weekend gross of all-time). In more recent years, event films released during the holiday season have tended to experience percentage declines of at least 50 percent the weekend after New Year's weekend. However, it's also usually the case in more recent years that a new high-profile film either opens or expands the weekend after New Year's weekend and that certainly isn't the case this year, which should give Spider-Man: No Way Home an additional boost this weekend. At the same time, that could be balanced out by new COVID-19 cases continuing to be on the rise, which has led to the temporary re-closing of theatres in the Canadian province of Ontario and could also lead to at least a portion of moviegoers feeling less comfortable about attending a movie theatre in the near future. BoxOfficeReport is predicting that Spider-Man: No Way Home will decline 52 percent this weekend to take in $27.0 million. That would see Spider-Man: No Way Home surpass both 2015's Jurassic World and 1997's Titanic to move into sixth place on the all-time unadjusted domestic list.

Universal's Sing 2 is coming off a very strong second weekend hold, which saw the computer animated sequel decline only 10 percent to hold steady in second place with $20.17 million. With a total gross of $96.06 million through Wednesday, Sing 2 has already surpassed Encanto to become the highest grossing animated film domestically since the re-opening of theatres. Back in January of 2017, the original Sing declined 52 percent during its third weekend of release (which also fell the weekend after New Year's weekend). Sing 2 could hold up slightly better than that this weekend, especially with the film coming off of a significantly lower second weekend performance than that of Sing; though at the same time Sing 2 being made available via streaming as a PVOD title this weekend will likely help prevent the film from having a great hold. Look for Sing 2 to decrease 48 percent this weekend to hold steady in second place with $10.4 million, which will move the film past the $100 million domestic mark.

The weekend's one new wide release is fellow Universal release The 355. The action thriller was directed by Simon Kinberg and features an ensemble cast that includes Jessica Chastain, Penélope Cruz, Bingbing Fan, Diane Kruger, and Lupita Nyong'o as a group of spies. The 355 is being released exclusively in theatres this weekend (in 3,145 locations) and will have Thursday preview shows beginning at 7PM. The 355 had been scheduled to be released in January of 2021, but was pushed back a year as a result of the COVID-19 pandemic. Unfortunately, the delay appears to have further limited the already modest level of anticipation for the film and largely negative critical reviews won't help matters either this weekend. One factor that could help out The 355 slightly this weekend is that due in part to the current relative lack of competition in the marketplace (not named Spider-Man: No Way Home or Sing 2), The 355 looks to be receiving a higher amount of average showtimes per-location this weekend than it likely would have otherwise. BoxOfficeReport is predicting a third place debut of $4.7 million for The 355 this weekend (which would give the film a per-location average of $1,494 for the frame).

After declining just 23 percent in its second frame to place in third last weekend with $4.57 million, Disney and 20th Century's The King's Man could be in store for another strong hold this weekend. With the aid of continued good word of mouth and the film holding onto most of its locations and showtimes this weekend, look for The King's Man to decrease 30 percent to take fourth with $3.2 million.

As for some of this weekend's other holdovers, Lionsgate and Kingdom Story's American Underdog could decline a respectable 44 percent to claim fifth with $2.2 million, Warner's The Matrix Resurrections could slide a sizable 53 percent to land in sixth with $1.8 million and Disney and 20th Century's West Side Story could decrease 40 percent to take seventh with $1.3 million.








Predictions for this weekend's top 9 films at the domestic box office.


Rank Film (Distributor) Weekend
Gross
Total
Gross
%
Change
Week
#
1 Spider-Man: No Way Home
(Sony / Columbia)
$27.0 M $663.0 M -52% 4
2 Sing 2
(Universal)
$10.4 M $107.5 M -48% 3
3 The 355
(Universal)
$4.7 M $4.7 M NEW 1
4 The King's Man
(Disney / 20th Century)
$3.2 M $25.0 M -30% 3
5 American Underdog
(Lionsgate)
$2.2 M $18.5 M -44% 3
6 The Matrix Resurrections
(Warner Bros.)
$1.8 M $34.3 M -53% 3
7 West Side Story
(Disney / 20th Century)
$1.3 M $32.1 M -40% 5
8 Ghostbusters: Afterlife
(Sony / Columbia)
$1.0 M $124.9 M -32% 8
9 Licorice Pizza
(United Artists Releasing / MGM)
$0.95 M $8.1 M -27% 7













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